International Journal of Business and Economics Research

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Research on the Integration Development Strategy of Cultural Industry and Tourism Industry in Tai'an City

Received: 28 November 2023    Accepted: 13 December 2023    Published: 22 December 2023
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Abstract

The integrated development of culture and tourism refers to the deep integration of culture and tourism, aiming to promote innovative development of the tourism industry through the development, protection, and inheritance of cultural resources, while promoting the improvement of local economy and social and cultural exchange and communication.In the process of integrating cultural and tourism development, cultural resources have been endowed with new value and better protected and inherited. At the same time, the tourism industry has also gained new development momentum and competitive advantages, achieving a transformation from a single tourism consumption to a deep cultural experience. Promoting tourism through culture and highlighting culture through tourism are important ways to promote cultural dissemination and develop modern tourism in the new historical era.This paper aims to investigate the integrated development of cultural industry and tourism industry in Tai'an City, its current situation, problems and countermeasures. Through in-depth analysis of the integrated development of the two industries, it is found that there are some problems, such as lack of coordination mechanism, low integration degree and insufficient innovation ability. Therefore, this paper proposes to strengthen policy guidance, establish coordination mechanism, improve innovation ability and other countermeasures to promote the integrated development of cultural industry and tourism industry in Tai'an City, so as to achieve economic transformation and upgrading and sustainable development.

DOI 10.11648/j.ijber.20231206.15
Published in International Journal of Business and Economics Research (Volume 12, Issue 6, December 2023)
Page(s) 214-218
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Cultural Industry, Tourism Industry, Integration Development

References
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[7] Hongyan, Xu Wuming. Analysis of the Reasons and Effects of the Integration of Tourism Industry and Cultural Industry - Taking Sichuan as an Example [J]. Ecological Economy, 2015, 31 (7): 110-113117.
[8] Li Xue. The Integration and Development Path of Cultural Industry and Tourism Industry [J] Tourism Overview (Second Half of the Month) 2018 (11).
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[10] Sun Hong. Mount Taishan Scenic Area has formed a comprehensive and three-dimensional tourist service system [DB/OL]. http://www.sd.chinanews.com.cn/html/yw/10/1201 0101201090037.html, 2010-11-30.
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    Gong, C. (2023). Research on the Integration Development Strategy of Cultural Industry and Tourism Industry in Tai'an City. International Journal of Business and Economics Research, 12(6), 214-218. https://doi.org/10.11648/j.ijber.20231206.15

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    ACS Style

    Gong, C. Research on the Integration Development Strategy of Cultural Industry and Tourism Industry in Tai'an City. Int. J. Bus. Econ. Res. 2023, 12(6), 214-218. doi: 10.11648/j.ijber.20231206.15

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    AMA Style

    Gong C. Research on the Integration Development Strategy of Cultural Industry and Tourism Industry in Tai'an City. Int J Bus Econ Res. 2023;12(6):214-218. doi: 10.11648/j.ijber.20231206.15

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  • @article{10.11648/j.ijber.20231206.15,
      author = {Chongyi Gong},
      title = {Research on the Integration Development Strategy of Cultural Industry and Tourism Industry in Tai'an City},
      journal = {International Journal of Business and Economics Research},
      volume = {12},
      number = {6},
      pages = {214-218},
      doi = {10.11648/j.ijber.20231206.15},
      url = {https://doi.org/10.11648/j.ijber.20231206.15},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijber.20231206.15},
      abstract = {The integrated development of culture and tourism refers to the deep integration of culture and tourism, aiming to promote innovative development of the tourism industry through the development, protection, and inheritance of cultural resources, while promoting the improvement of local economy and social and cultural exchange and communication.In the process of integrating cultural and tourism development, cultural resources have been endowed with new value and better protected and inherited. At the same time, the tourism industry has also gained new development momentum and competitive advantages, achieving a transformation from a single tourism consumption to a deep cultural experience. Promoting tourism through culture and highlighting culture through tourism are important ways to promote cultural dissemination and develop modern tourism in the new historical era.This paper aims to investigate the integrated development of cultural industry and tourism industry in Tai'an City, its current situation, problems and countermeasures. Through in-depth analysis of the integrated development of the two industries, it is found that there are some problems, such as lack of coordination mechanism, low integration degree and insufficient innovation ability. Therefore, this paper proposes to strengthen policy guidance, establish coordination mechanism, improve innovation ability and other countermeasures to promote the integrated development of cultural industry and tourism industry in Tai'an City, so as to achieve economic transformation and upgrading and sustainable development.
    },
     year = {2023}
    }
    

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    AB  - The integrated development of culture and tourism refers to the deep integration of culture and tourism, aiming to promote innovative development of the tourism industry through the development, protection, and inheritance of cultural resources, while promoting the improvement of local economy and social and cultural exchange and communication.In the process of integrating cultural and tourism development, cultural resources have been endowed with new value and better protected and inherited. At the same time, the tourism industry has also gained new development momentum and competitive advantages, achieving a transformation from a single tourism consumption to a deep cultural experience. Promoting tourism through culture and highlighting culture through tourism are important ways to promote cultural dissemination and develop modern tourism in the new historical era.This paper aims to investigate the integrated development of cultural industry and tourism industry in Tai'an City, its current situation, problems and countermeasures. Through in-depth analysis of the integrated development of the two industries, it is found that there are some problems, such as lack of coordination mechanism, low integration degree and insufficient innovation ability. Therefore, this paper proposes to strengthen policy guidance, establish coordination mechanism, improve innovation ability and other countermeasures to promote the integrated development of cultural industry and tourism industry in Tai'an City, so as to achieve economic transformation and upgrading and sustainable development.
    
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Author Information
  • Economic and Management Department, Taishan University, Tai’an, China

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